Canon C300

Depending on what you’re looking to make, sometimes you might hire filming locations for your marketing video.

Maybe you’ve got a product that you want to show in a real-world environment or maybe you don’t yet have a physical business location and you want to give the right impression to your customers.

Whatever your needs, there are a few things to consider beforehand.

 

BUDGET

  1. If going through a location agency, be mindful that there will be a booking fee in addition to the agreed hire cost.
  2. Approaching the owner of the location directly can often cut down on costs as there won’t be a middleman to pay.
  3. Be careful whilst at the location, any damages or changes to the location could be costly

PERFORM A RECCE

  1. Make sure you go and check out the location before filming there. That way there will be no surprises.
  2. While scouting out the location, take pictures and try to set up the shots you want. Share the pictures with people who haven’t been there before and ask for feedback and constructive criticism.
  3. Consider whether backgrounds and wall colours are suitable for what you need. Dull colours such as grey or beige won’t be very appealing to your audience.
  4. Check out the lighting – of course, the crew can adjust this to suit, but some types of lighting can be very unflattering.
  5. Noise levels should be considered. Is the site close to the flight path of a major airport, a motorway or a railway line? It’s recommended that you run a sound test at around the same time of day that you plan to shoot your corporate video production. Also, watch out for school playgrounds. Check for echoes also.
  6. You’ll need power for your equipment. If there isn’t access to power, then you may need to advise crews to bring their own generators.

WHAT WILL YOU NEED AT THE LOCATION?Corporate Video Production Location

  1. If you’re out of the city, parking shouldn’t be an issue however if you’re city bound make sure to ask the owner about parking. Carrying the kit on the day from one end of the street to another could become a problem.
  2. Double-check that you’re OK to move furniture around before moving anything
  3. Make sure to leave the location how you found it, being a good guest will always bode well and could even work in your favour for the next time
  4. The weather is going to play an important role if you’re shooting outside. Rain, high winds or snow can stop play. We suggest that a back-up day is scheduled, just in case.
  5. Security of valuable camera and sound equipment is important. If the crew will be on the move, arrange for a secure storage facility for the gear for your corporate video production.
  6. Available parking. The guys (and gals) will need to be able to park close to the shoot so as to not to have to carry gear too far.

All of these points should be considered as you plan your corporate video production – to help make it the success that you’re looking for.

Contact us today if you’re looking for help with making your corporate video production.